• About the Role and the Company:

Greenole is a technology startup focused on intelligent data management through the integration of IoT and AI.

We are looking for a Mid-Level Marketing Analyst to lead and structure the company’s marketing initiatives.

This is an excellent opportunity for professionals who want to take ownership and have a direct impact on business growth, working in a collaborative, transparent, and autonomy-driven environment.

• Responsibilities:
• Plan and execute B2B growth marketing campaigns, both online and offline, with clear goals, deadlines, and budgets aligned with the company’s strategic objectives;
• Monitor campaign performance with a focus on KPIs such as ROI, CAC, and conversion rates, generating reports and insights for continuous optimization;
• Conduct market research and analysis related to CRM, competitive landscape, market trends, and business development, to identify improvement opportunities and guide marketing decisions;
• Conduct A/B testing and propose adjustments to the user journey and experience;
• Manage marketing automation and CRM tools, ensuring effective lead nurturing and visibility into the sales funnel stages;
• Produce strategic content in both Portuguese and English (posts, e-books, videos, presentations, institutional materials, and sales support content) focused on lead generation and qualification;
• Contribute to the definition of content topics and storytelling across social media and digital platforms (LinkedIn, Instagram, website);
• Assist in the preparation and negotiation of commercial proposals;
• Directly support the CEOs with communication, marketing, and sales-related demands;
• Participate in cross-functional projects, collaborating on brand building and growth strategies;
• Stay up to date with market trends and competitor activities globally, bringing relevant insights to Greenole’s positioning.

• Requirements:
• Bachelor’s degree in Marketing, Business Administration, Engineering, Statistics, Economics, or related fields from a reputable institution;
• At least 3 years of professional experience in marketing, preferably in B2B environments or startups;
• Generalist profile, with the willingness to be the marketing point of reference within the company;
• Ability to work independently and manage time effectively;
• Availability to attend external meetings, events, and business trips;
• Proficiency in Microsoft Office Suite, mainly in Excel and PowerPoint;
• Advanced English (reading, writing, listening and speaking).

• Nice-to-haves:
• Previous experience in startups or B2B companies;
• Knowledge of building automation and IoT;
• Previous experience with CRM, paid traffic, or SEO;
• Skills in design and branding;
• Familiarity with marketing automation tools (Hubspot, RD, Google, Meta, etc.).